A fully branded, modular e-commerce packaging that embodies the brand plus adds all the flexibility that a start-up company requires.
As a premium start-up in the personal-care business, ajen requires a packaging that is tailored to their specific needs. This means the packaging has to be flexible in use, mostly intended for e-commerce (ship-in-own-container) but also usable as a gift or even retail-packaging with a small adjustment.
We created a modular packaging that enables ajen to pack their entire current (but also future) portfolio with a limited amount of packaging parts. No matter if it’s a handsoap starter-set or complete shower-kit: All internal parts are interchangeable until the very last moment before the sale.
We’re proud to share that our packaging design won a gold pentaward (2025)!
The packaging provides protection for the glass and stainless steel bottles during parcel shipments, while embodying the brand by using a carefully selected palette of green colors. By the addition of a colorful sleeve, the e-commerce packaging is easily transformed into a gift-packaging or even retail-packaging.
It’s not just one packaging, it’s a complete packaging system that looks the part and stands out from all other e-commerce boxes that reach our homes. Natural ingredients and sustainability are top-priority for ajen. Therefore the e-commerce box is made from fully recycled (brown) testliner, printed with water based inks. The system reduces the need for dedicated shipping boxes.
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